The three generations, however, differed in their choice of social media channels when seeking out employment. Respondents from older generations, 34 percent of Gen X respondents aged 30 to 47, and 35 percent of baby boomers aged 48 to 65, said likewise. The study found that 45 percent of Generation Y respondents, aged 18 to 29 years old, saw being active on social media as essential to their career advancement. With technology advancements today, Norman stressed that 'nothing is private if it's posted' on social media sites and shared with everyone in these networks.

In an e-mail interview with ZDNet Asia, she noted that the growing 'apprehension' among the respondents reflected higher awareness about user privacy, and added that most people have a tendency to 'share more than they think they are sharing on social media sites'. Using social media to find work is becoming commonplace as it allows jobseekers to more specifically target the position or organization they want to work in, said Melissa Norman, managing director of Singapore and Malaysia, Kelly Services. More than 900 respondents in Singapore were polled in Kelly's annual survey which was conducted between October 2010 and January 2011, and studied approximately 97,000 respondents in 30 countries across the Asia-Pacific, Americas and EMEA (Europe, Middle East and Africa) regions. In addition, more than a third of respondents admitted to deliberately editing content on their social media accounts to avoid problems related to their career, the report found. Yet, 46 percent were also 'worried' that content on their social networks could 'adversely impact' their careers. Released Thursday, the Singapore report of the Kelly Global Workforce Index (KGWI) found that more than one in five, or 21 percent, of respondents surveyed in the country used social media sites such as Facebook, Twitter and LinkedIn to search for jobs online. More people in Singapore are including online and social media platforms in their job hunt, but there is also growing apprehension over the potential career fallout from social networking sites, finds a new survey by global recruitment agency, Kelly Services.

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